Come and see us at Global Berry Congress and sip a smoothie with us
The theme for this year’s Global Berry Congress hosted by Fruitnet in Rotterdam is ‘Healthy Berries, Healthy Business’. As an business who lives by the mantra “making the world a healthier place, berry by berry”, we are excited to be a sponsor at the event.
Global Berry Congress is a leading event in the berry calendar with over 400 visitors from around the world, there are twenty seven events in the two day programme. Featuring the biggest berry trends and freshest industry analysis at the Headline Hub, there are new insights and inspiration from across the global berry business at Fresh Ideas whilst Launchpad will showcase the latest innovations in the berry supply chain.
Group Head of Brand and Communications, Rachel Montague-Ebbs will be taking part in a workshop in the Creative Lab, entitled; “Health Claims; A berry marketer’s guide”. Soloberry will have alongside them at the event, expert nutritionist and chef, Dale Pinnock – The Medicinal Chef, who will be taking part in the key note speech at 14:00 on Tuesday 26th March on the main stage, The Headline Hub.
Television star and author Dale Pinnock, also known as The Medicinal Chef, will explain how harnessing the nutritional power of berries can offer marketers, retailers and suppliers a major boost, while at the same time ensuring that consumers themselves are much better equipped to take control of their own health and well-being. Plus, find out how developing marketing campaigns around proven health claims can be a shot in the arm for a fresh produce business.
This year Soloberry’s exhibition space at the event will be a little unusual, with the launch of the Soloberry Smoothie Bar. Come on by and see us from 08:00 on Tuesday and sample a Global Berry Blast, Berrylicious Boost or Super Charged Shot - we have three berry smoothies on offer, one of which will be dairy free. We will also have an interactive element to our stand and our key note speech so make sure you are at Global Berry Congress to see it (and take part!!)